Many of us love to add ambiance and warmth to our homes with candlelight. Candles offer a pleasant-smelling light source, but they can also present a certain level of danger. Therefore, the label design of these products plays an important role in consumer safety.

While certain elements of safety or warning labels on these products are voluntary, others are required in order to meet industry regulations. What’s more, companies that manufacture these products generally agree that providing this information is vital to their brand and to the customer. After all, 85% of shoppers base their purchasing decisions on packaging. Clearly displaying safety concerns on labels can ensure that customers can make informed decisions and be more likely to view the brand in a positive light.

What Must Be Included on Cautionary Candle Labels?

Generally speaking, these are unique labels in that they can be featured on the product’s regular label or on a separate label positioned elsewhere on the product. The standards put forth by the National Candle Association (NCA), U.S. Consumer Product Safety Commission (CPSC), and ASTM International state that these cautionary unique labels or tags should state:

  • Keep away from children
  • Burn within sight
  • Keep away from combustible materials

In general, these warnings are accompanied by illustrated graphics that can solidify these messages to the consumer. Additionally, most manufacturers will include instructions pertaining to proper burning practices and other concerns that are specific to this particular product. When you include this information on candle labels for your business, you can keep the consumer safe and assist them in using the product properly.

How to Ensure These Unique Labels Make an Impact

Labeling companies know that there’s certain information that must be included to meet business standards. But going above and beyond is what will make your cautionary labels and other labeling really stand out.

  • We mentioned earlier that there are graphics you can use to drive home fire safety points. These are readily available from the National Candle Association and should generally be used to ensure that all customers (regardless of age, language, or background) can understand their meaning.
  • Colorful inks may also be utilized to make certain terms stand out.
  • You should also consider the type of label material you’ll use, as you’ll need something that can stand up to prolonged heat and long-term use.
  • Make sure that the font type and size used allows customers to easily read these warnings.
  • Many manufacturers opt to include these warning labels on a separate tag or on the bottom of the candle so that brand labeling can be more streamlined. That way, you can provide the consumer with all the information required without interrupting your brand messaging.

Bottom Line

When it comes to candles and similar products, it’s not good enough to assume customers know how to use them properly. The bottom line is that candles can present a fire and safety hazard to the general public — hence, the need for warning labels. As long as you’re familiar with the information that needs to be included and how to highlight it correctly, you can meet all industry standards and inform your customers without sacrificing the look of your product labeling.