OCR/OCV Label Inspection: Why It Matters image
Optical character recognition (OCR) and optical character verification (OCV) each have their own specific rules and regulations when it comes to their creations.
Continue ReadingA Beginner’s Guide to Cosmetic Labeling and Packaging image
In today's post, we'll cover some of the most important points to keep in mind when deciding on your packaging, label design, and overall branding and marketing concepts for your cosmetics line.
Continue ReadingWhat’s the Difference Between Tamper Resistant and Tamper Evident Packaging? image
Protecting the consumer is a manufacturer's top priority, which is why so many companies rely on tamper evident and tamper resistant packaging. These two terms are not the same, however. So let's take a look at how they differ.
Continue Reading‘Tis the Season: Product Packaging Considerations For Holiday Sales image
With the holidays upon us, seasonal packaging and labeling can bring big sales opportunities. See how your products can stand out during this holiday season.
Continue ReadingHow to Effectively Market your Packaging to Different Generations standard
Different age groups respond to different types of packaging and labeling. Learn how generational differences impact effective product design & marketing.
Continue ReadingDesigning Custom Labels & Packaging for the Millennial Buyer standard
Successfully marketing and selling a product to millenial buyers requires a new approach to product labeling and packaging. From personalization to social media integration to specialized labeling constructions like booklet and foldout labels, here are some tips on getting your products to resonate with millenials.
Continue ReadingPharmaceutical Packaging for an Aging Population standard
Pharmaceutical labeling companies can provide senior friendly packaging with various label constructions, from tamper evident to booklet and foldout labels.
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